A connection community for women
Welcome to the Bestie Squad
Hey, I'm Dani. For years I had a full life and an empty Tuesday night, the woman everyone assumed had it figured out. I was friendly with just about everyone and truly close with almost no one.
Nobody hands you a method for this, so I built one: a small group of women who choose each other on purpose, week after week, until the connection becomes real.
Start by finding out how you actually connect, bestie.
Raise your hand if making friends as an adult is harder than anyone admits.
You've been to the thing. You've exchanged the numbers. You've sent the follow-up text that never got answered.
You're plenty good with people. It's everything after the first ten minutes that nobody ever explained.
One woman called it throwing pasta at a wall to see what sticks. Two years, thirty events, no one to call.
Bestie, nobody ever taught you that real connection is something you build on purpose.
There's a name for that stall, bestie: the acquaintance ceiling.
Start here · 10 questions · 3 minutes
How do you actually connect?
Spark, Beam, Glow, Flame. Knowing yours changes what you stop apologizing for, and it's how we match you to your people.
Spark
Brings the heat and the heart, fast.
Beam
Builds the room, then the warmth inside it.
Glow
Not flashy. Forever.
Flame
Doesn't do shallow. All the way in, or out.
Your result names your strength, the shadow side most women feel and never say out loud, and where you are right now. It lands in your inbox with a few notes from Dani on what to do with it.
Free. One email with your result, no spam.
The method
Meaningful connection is built on purpose.
The Roadmap replaces guesswork with four stages, the same path behind every Bestie Squad group.
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The acquaintance ceiling
You're good with people. What nobody taught you is what comes after the first ten minutes.
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Choosing the same people again
The same women, again and again, until being together stops feeling like small talk.
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Matched effort
A host who notices, and a rotation so no one woman ends up carrying the whole group.
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It stops being optional
Somewhere around the sixth or eighth time together, people start following up without being asked.
You're matched into a small group that meets the same night every week, with a host whose job is to notice who's gone quiet. Trust needs reps, bestie, and the same women every week is how you get them.
A Bestie Squad group.
Together, on purpose
How we show up for each other
Some of it happens in a room together and some of it happens on your phone at 11pm. Both count, bestie, and both are built on purpose.
Meet-ups
Small, informal, and built around what you're actually into. A few women, a coffee shop or a trailhead, no agenda beyond seeing each other.
Retreats
A couple of days away with the women you've been showing up for all year. This is where the connection you've been building stops being theoretical.
Events
Bigger ticketed gatherings when we want to do something properly, opened wider than the weekly groups so you can bring someone who needs this too.
Outside Utah? These are worth the trip, and you're invited.
Between gatherings
A digital space that's actually safe
Our online community is curated on purpose and kept that way. It's a place to say the true thing, the unpolished one, and be met by women who want to hear it. You get to be seen and supported here without performing a version of yourself first.
A personal letter
From Dani
Hey bestie,
A few years ago, I was the loneliest I'd ever been. I'd just moved and didn't know a soul. Most nights I sat scrolling my phone, wondering why making friends as an adult felt SO impossible. 🥹
I tried everything. Apps. Church groups. "Putting myself out there." Nothing stuck.
So I did something that felt a little crazy. I started a group chat with five women I barely knew and said, "Hey. I need friends. Real ones. Want to try this together?"
Here's what I learned: the women craving connection are the warm, real, busy ones who never quite found a room that felt like theirs.
That little group chat is where the Bestie Squad started. I still read every application myself, because I want every woman who walks in to feel seen.
If you've been waiting for your people, come sit with us. You're not alone, and we'll always make room for you here. 🖤
With love, Dani
What to expect
$17 a month, cancel anytime. You start with a trial, and Dani personally gets to know every new member during it. If it isn't your room right now, your card is never charged. Once you're in, you have 30 days, and if it's not right, one email gets you a full refund.
Picture it: a room full of women who want you there, and a Tuesday when someone texts because you weren't there last week.
Who would notice if you stopped showing up?
What you actually want is simple: to be surrounded by women who'd notice, bestie. That kind of connection gets chosen, and you can start choosing it today.
Not in Utah?
You don't have to wait. Join the online community now, come into town for our big events each year, and we'll tell you the day a weekly group opens near you.
One email, the day a group opens near you. Nothing else.